SERM & Outreach Specialist

TL;DR

SERM & Outreach Specialist: Managing and growing the brand’s online reputation across major review platforms and online communities with an accent on engaging with media, blogs, and influencers for PR and collaborations. Focus on creating organic mentions, developing authentic partnerships, and continuously improving brand reputation strategy.

Location: Remote (global)

Company

hirify.global helps creators manage their money comfortably, quickly, and safely, building an ecosystem with services and apps for YouTube and Facebook authors and musicians.

What you will do

• Manage and grow the brand’s online reputation across major review platforms.
• Monitor and respond to reviews, participating in discussions.
• Engage with online communities such as Reddit, Quora, Medium, and YouTube creator communities.
• Research and reach out to relevant media, blogs, and communities for guest posts, PR publications, and collaborations.
• Create organic mentions and develop authentic partnerships with media outlets and community leaders.
• Track outreach performance, analyze results, and continuously improve brand reputation strategy.

Requirements

• 1–2+ years of experience in PR, outreach, digital communications, or SEO marketing.
• Strong understanding of how PR and SEO work together to influence brand visibility.
• Excellent written and spoken English for international platforms.
• Ability to find and negotiate with relevant websites, blogs, and online communities.
• Experience in creating organic, natural brand mentions and community engagement.
• Analytical mindset, capable of tracking outreach results and optimizing strategy.

Nice to have

• Experience working with SaaS, IT, or digital product companies.
• Established contacts with online media, bloggers, or influencers.
• Content writing or editing experience.

Culture & Benefits

• Embrace proactivity, encouraging initiative, transparency, open communication, and honest feedback.
• Teamwork culture fostering mutual support, respect, and shared goals, strengthened by team-building activities.
• Focus on speed, ensuring quick adaptation and timely decisions, and prioritizing creating value.
• Medical allowance and coworking allowance.
• 25 days of paid vacation and 5 sick days.
• Mentorship, professional training, courses, lectures, and English classes.