Content Marketing Manager

TL;DR

Content Marketing Manager: Leading multi-channel content strategy and execution to strengthen brand and engage the frontline community with an accent on editorial, email, social, web, and video content. Focus on developing content systems, performance measurement, and data-driven optimization to maximize impact.

Location: Hybrid work with presence required in Leicestershire or London, UK offices; fully remote not available

Company

hirify.global connects and supports frontline workers by delivering exclusive discounts and engaging content to build trust and loyalty.

What you will do

• Translate strategic priorities and audience insights into actionable content plans and briefs
• Manage editorial and campaign calendars using data and trends for prioritization
• Create and edit engaging content across blog, email, web, social, and multimedia channels
• Collaborate with designers, videographers, agencies, and freelancers to deliver content aligned with objectives
• Optimize content for SEO, GEO, and performance metrics
• Measure content performance and refine strategy based on insights

Requirements

• Proven experience in content marketing, editorial, or brand storytelling roles
• Strong editorial skills with ability to write and shape compelling narratives
• Confidence using analytics tools (e.g., GA, CRM, social insights) to assess performance
• Strong organizational and stakeholder management skills
• Hybrid work required with presence in UK offices; fully remote not offered
• English language proficiency at least B2 level

Culture & Benefits

• Hybrid working and flexible hours
• Free parking and EV charging onsite at HQ
• 25 days annual leave plus birthday off and buy/sell holiday scheme
• Company bonus scheme and exclusive hirify.global discounts
• Generous funded BUPA medical insurance and pension plan
• Enhanced parental and absence leave, mental health support, and employee assistance
• Modern office spaces with games area, gym, and social events
• Strong learning and development culture with personal growth fund