Senior Digital Planner

TL;DR

Senior Digital Planner (Marketing): Deliver and optimize effective digital media plans and campaigns with an accent on budget management, campaign analysis, and performance maximization. Focus on managing diverse digital campaign types, using analytics tools, and collaborating with cross-functional teams.

Location: Hybrid, Milan, Italy

Company

hirify.global is a global media collective within WPP, focused on creative transformation and delivering exceptional media experiences.

What you will do

• Deliver the most effective media plan given budget and objectives
• Manage day-to-day implementation and optimization of digital campaigns
• Analyze campaign results and recommend tactical changes to maximize performance
• Stay updated on commercial offers of online channels in performance marketing
• Use tools like Adserver and Analytics to evaluate plan results
• Collaborate with agency cross-functional teams and client suppliers

Requirements

• Location: Hybrid work in Milan, Italy
• University degree in Economics, Advertising, Marketing or Communication
• 3-5 years experience in media planning
• Proactivity and collaboration skills
• Knowledge of Adserver and Analytics
• Fluent English required
• Accuracy, precision, attention to detail, and meeting deadlines

Culture & Benefits

• Access to global hirify.global networks for growth and learning
• Employee resource groups and frequent in-office events
• Competitive medical, dental, vision insurance and group retirement plans
• Significant paid time off and mental health awareness days
• Hybrid work model with about four days in office per week