Digital Marketing Manager (Marketing)

TL;DR

Digital Marketing Manager (Marketing): Developing and executing multi-channel campaigns to support lead generation and brand awareness with an accent on managing paid search strategies across various platforms. Focus on optimizing campaign performance and collaborating with global teams to enhance marketing efforts.

Location: Hybrid (Toronto, Canada)

Company

hirify.global is on a mission to help raise the standard of care in healthcare organizations worldwide.

What you will do

• Develop multi-channel digital campaigns to support lead generation and brand awareness.
• Manage paid search campaigns across Google Ads, Microsoft Ads, and LinkedIn.
• Collaborate with teams on content, SEO, email, and social campaigns.
• Test landing pages and creative to improve conversion rates.
• Report on campaign performance and provide actionable insights.

Requirements

• Significant working experience in B2B digital marketing.
• Proven success in managing paid media campaigns across multi-region markets.
• In-depth knowledge of PPC, SEO, CMS, and performance analytics platforms.
• Ability to commute to downtown Toronto office approximately 50% of the month.
• Passport required for occasional travel to the USA.