TL;DR

Marketo Lead (Marketing Automation): Leading and implementing Marketo projects with an accent on architectural design, CRM integration, and campaign automation. Focus on leveraging Marketo modules for advanced marketing strategies like lead scoring, account-based marketing, and attribution reporting.

Location: Hybrid (Chennai, India)

Company

%hirify_global% is a fast-growing agency focused on transforming experiences and improving business outcomes for global brands.

What you will do

Lead Marketo implementation projects.
Serve as a Marketo Subject Matter Expert, utilizing various modules and capabilities.
Integrate Marketo with CRM, Webinar, and Sales Enablement systems.
Apply data modeling and SQL query expertise for marketing automation analysis.
Communicate effectively with technical staff, business, and management.

Requirements

Minimum 3 years of experience as a Marketo Architect.
Demonstrated experience leading 3+ Marketo implementation projects.
Knowledge of Marketo modules: Sales Insights, Account Insights, Lead Scoring / Routing, ABM, Event-Based Marketing, Campaign & Journey Automation, Dynamic Content, Attribution Reporting.
Experience with relational database systems and SQL queries (Select/Insert/Update/Delete, multi-table joins).
Proficiency with Apache Velocity, Munchkin, REST/SOAP API.
Solid understanding of B2B campaign management, lead / account management, audience segmentation, and legal compliance.
English: B2 required.

Nice to have

Marketo Certified Solutions Architect and CRM certifications.
Familiarity with HTML, MJML, CSS for responsive email coding.
2+ years of agency experience in a client-facing role, with agile project management knowledge.
Familiarity with other marketing automation platforms (Pardot, Eloqua, Adobe Campaign, Salesforce Marketing Cloud).

Culture & Benefits

Award-winning culture fostering creativity and collaboration.
Professional growth opportunities, mentoring, and learning assistance.
Competitive benefits supporting personal and family needs.
Engagements with world-class, Fortune 500 brands.
Flexible working options (remote, office, hybrid).
Corporate social responsibility programs.