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SPLAT Global
Work type
fulltime
1 month ago

Global Brand Director

b2c brand strategy agile team leadership cross-cultural collaboration esg marketing
Global Brand Director

SPLAT Global

SPLAT, a globally recognized leader in health and wellness solutions across 70+ countries, seeks a visionary Global Brand Director to drive its mission of creating customer-centric, sustainable products.

With a 25% international customer base and operations spanning EMEA, APAC, China and beyond, this role involves leading the brand's strategy. You will launch innovative products, and optimize market-entry strategies to strengthen SPLAT’s position as a top 30 fastest-growing global brand.

The ideal candidate will excel in B2C brand strategy, agile team leadership, and cross-cultural collaboration, with a proven ability to balance ESG-driven initiatives and financial KPIs.

Key responsibilities include developing a three-year brand capitalization plan, fostering R&D partnerships, and implementing high-impact marketing campaigns that resonate with values-driven consumers.

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