Superduper
Work format
remote
Work type
fulltime
Grade
senior
1 month ago
Chief Marketing Officer (DeFi)
marketing
crypto
blockchain
token marketing
kol management
content creation
partnership development
data-driven decision-making
crisis management
16 000-21 000
USD
Chief Marketing Officer DeFi
#удаленка
Company: Superduper
Salary: $16k - $21k estimated
🔹Knowledge & Experience
-Experience: 10+ years in marketing, with at least 5 years in the crypto or blockchain space. Experience in marketing for crypto exchanges, trading platforms, or consumer-facing crypto products is highly preferred.
-Crypto Exchange/Trading Experience: A deep understanding of crypto trading dynamics, token economics, and the user behaviours of retail traders. Experience leading growth or marketing for a major exchange (e.g., OKX, Binance, Jupiter) or trading-focused product is ideal.
-Token Marketing Expertise: Proven experience in executing token launches, staking promotions, and related token marketing campaigns.
-KOL & Influencer Management: Extensive experience working with crypto influencers, KOLs, and trading community leaders on platforms such as X, YouTube, Telegram, and Discord.
-Content Creation & Engagement: Expertise in creating high-quality, engaging content that appeals to both retail traders and broader crypto audiences. Familiarity with webinars, blogs, and videos to drive engagement and excitement is essential.
-Partnership Development: Experience building strategic partnerships within the trading or DeFi space, particularly with influencers, exchanges, and trading communities.
-Data-Driven Decision-Making: Proficiency in using analytics tools to measure campaign performance and optimise for growth.
-Crisis Management: Experience in handling communication during crises, particularly around token performance, exchange issues, or market fluctuations.
-Start-up Experience: Prior experience in a start-up environment (creating a zero-to-one marketing strategy) and a strong understanding of its unique challenges and approaches are essential.
🔹Desirable Skills:
-Ability to translate complex DeFi and trading concepts into clear, engaging messaging that excites retail users.
-Experience developing marketing strategies that create “hype” around token launches and trading opportunities.
-Strong connections within the crypto trading community, with an understanding of influencer dynamics.
-Creative thinker, with experience executing high-growth marketing strategies in competitive, fast-moving environments.
-Strong leadership skills, capable of managing high-performing marketing teams focused on B2C growth.
Contact:
⬇️ Другие каналы IT-вакансий:
@best_itjob
@it_rab
#удаленка
Company: Superduper
Salary: $16k - $21k estimated
🔹Knowledge & Experience
-Experience: 10+ years in marketing, with at least 5 years in the crypto or blockchain space. Experience in marketing for crypto exchanges, trading platforms, or consumer-facing crypto products is highly preferred.
-Crypto Exchange/Trading Experience: A deep understanding of crypto trading dynamics, token economics, and the user behaviours of retail traders. Experience leading growth or marketing for a major exchange (e.g., OKX, Binance, Jupiter) or trading-focused product is ideal.
-Token Marketing Expertise: Proven experience in executing token launches, staking promotions, and related token marketing campaigns.
-KOL & Influencer Management: Extensive experience working with crypto influencers, KOLs, and trading community leaders on platforms such as X, YouTube, Telegram, and Discord.
-Content Creation & Engagement: Expertise in creating high-quality, engaging content that appeals to both retail traders and broader crypto audiences. Familiarity with webinars, blogs, and videos to drive engagement and excitement is essential.
-Partnership Development: Experience building strategic partnerships within the trading or DeFi space, particularly with influencers, exchanges, and trading communities.
-Data-Driven Decision-Making: Proficiency in using analytics tools to measure campaign performance and optimise for growth.
-Crisis Management: Experience in handling communication during crises, particularly around token performance, exchange issues, or market fluctuations.
-Start-up Experience: Prior experience in a start-up environment (creating a zero-to-one marketing strategy) and a strong understanding of its unique challenges and approaches are essential.
🔹Desirable Skills:
-Ability to translate complex DeFi and trading concepts into clear, engaging messaging that excites retail users.
-Experience developing marketing strategies that create “hype” around token launches and trading opportunities.
-Strong connections within the crypto trading community, with an understanding of influencer dynamics.
-Creative thinker, with experience executing high-growth marketing strategies in competitive, fast-moving environments.
-Strong leadership skills, capable of managing high-performing marketing teams focused on B2C growth.
Contact:
⬇️ Другие каналы IT-вакансий:
@best_itjob
@it_rab